David Morgenstern
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Workstyle JOHO Contact Ideas are the whole idea.


Every month, I glean the most important nuggets of information from dozens of publications and edit them into a quick read, 1-page summary of American trends. I call this unique publication JOHO, which means "accurate, timely and important information" in Japanese. It covers social trends, new products, fashion, entertainment, and marketing news that rounds out an understanding of the USA.

Download the CURRENT ISSUE as a PDF file

Browse the JOHO ARCHIVE

Download the JOHO FAQ as a PDF file